WELCOME TO MEXICAN CARIBBEAN
The WMF returns to the Mexican Caribbean, November 3-6, 2025.
Tenth and largest WMF event in our 2025 calendar, an event with an international component that closes the BRAVE tour and campaign.
Discover a unique region in the world, diverse in terms of destinations and tourist attractions: blue sea, white sand beaches, tropical jungle, archaeological sites, cenotes, subway rivers, islands, lagoons, Mayan culture and history. With an infrastructure that competes worldwide for the variety of accommodations, typical and international cuisine, connectivity, multiculturalism and natural resources.
The Mexican Caribbean is Mexico's paradise where there is always something new to discover.
WOULD YOU LIKE TO KNOW MORE ABOUT THIS?
of the best meeting planners agencies and direct clients in Mexico, England, Spain, USA, and Latam.
suppliers or national and international companies, such as Hotel Chains, Corporate, National and International Destinations, DMC's, IT, Promotional, etc.
with a total capacity in the event of 185 pax.
Average value of each business: $650,000 MXN
DO YOU WANT TO BE PART OF OUR EVENTS?
HOSTED BUYERS
Do you want to be part of our events?
TABLE TOPS
Do you want to be part of our events?
KEY FACTS
HOTEL INFRASTRUCTURE
Cancun has more than 35,500 rooms in more than 50 hotels.
AIRPORT
Cancun international airport receives the largest number of international passengers in Mexico
GOLF
With 14 challenging golf courses, this destination has become a favorite among golf enthusiasts.
SPACES
It has impressive convention centers such as the Cancun Center and the Moon Palace Arena.
PROGRAM
Monday November 3, 2025
| Time | Activity | Location |
| All Day | Hosted Buyers Arrivals All Day | Cancun Airport |
| All Day | Transfer To Hotel Xcaret Mexico | Cancun Airport By Hotel Xcaret |
| 8:30-9:00 | Transfer From Golfers to the Course | Devossion by Live Aqua Playa del Carmen |
| 9:00-14:00 | Golf For Fun By RCD | Hard Rock Playacar Golf Course |
| 9:00-14:00 | Future Leaders Forum (Students) IMEX -WMF-MPI Mexican Caribbean Delivered by Hugo Rosas | The Westin Resort &Spa Cancun Orozco Room 1 |
| 9:00-14:00 | Learning Day WMF -MPI Caribe Mexicano Delivered by Humberto García and Hugo Cen | The Westin Resort &Spa Cancun Orozco Room 2 |
| 15:00-16:30 | Check In Hosted at Hotel Sede Free Time to Refresh Yourself | Hotel Xcaret Mexico Group Lobby Convention Center Arrival to Lobby 2 Casa Cielo |
| 17:45-18:15 | Transfer To Xcaret Park | Hotel Xcaret Mexico Lobby Casa Cielo |
| 18:15-21:00 | Xpectacular Welcome Let yourself be guided on a journey through the vast history, culture and traditions of Mexico. | Xcaret Valle de Los Aromas Teatro Gran Tlachco |
| 21:00-23:30 | Welcome Dinner "Mexico en la Piel" Dress Code Noche Mexicana - Day of the Dead | Xorpresa Location |
| 23:30-23:40 | Transfer To Hotel Xcaret Mexico | Xcaret Group Departures |
| 00:00-2:00 | "After Culture " Optional Networking Moment | Hotel Xcaret Mexico Xupes |
Tuesday, November 4, 2025
| Time | Activity | Location |
| 7:00 a 10:00 | Breakfast for Guests Hotel Xcaret Mexico | Hotel Xcaret Mexico Restaurante la Xentral or Restaurante Mercado La Merced |
| 8:00 a 9:00 | Xwim and Run Conquer the top in this race to the Xerro | Hotel Xcaret Mexico Lobby Appointment Casa Cielo |
| 9:45 a 10:00 | Ribbon Cutting Business Sessions | Hotel Xcaret Mexico Xentro de Convenciones Salón Ahau 1 -3 |
| 10:00 a 12:00 | Xitas de Negocios Round 1 | Hotel Xcaret Mexico Xentro de Convenciones Salón Ahau 1 -3 |
| 12:00-12:45 | ADN Xcaret By Iliana Rodríguez Corporate Sustainability Management Grupo Xcaret | Hotel Xcaret Mexico Xentro de Convenciones Salón Ahau 5 |
| 12:45-13:00 | Break - Activation By AMTRAD | Hotel Xcaret Mexico Xentro de Convenciones Salón Ahau 5 |
| 13:00-13:45 | "Towards the achievement of great objectives " Iván Vallejo | Hotel Xcaret Mexico Xentro de Convenciones Salón Ahau 5 |
| 13:45-14:00 | Break For calls and mails | Hotel Xcaret Mexico Xentro de Convenciones Salón Ahau 5 |
| 14:00-15:00 | TED Talk Reaching for a Star Michellin Star Chef Michael Gollenz | Hotel Xcaret Mexico Xentro de Convenciones Salón Ahau 5 |
| 15:00-15:30 | Presentation of Destination Prom Peru | Hotel Xcaret Mexico Xentro de Convenciones Salón Ahau 5 |
| 15:30-16:30 | Food By Prom Peru Meet the gastronomic offer of Hotel Xcaret México | Hotel Xcaret Mexico Dine Around |
| 17:00 a 19:00 | Xitas de Negocios Round 2 | Hotel Xcaret Mexico Xentro de Convenciones Salón Ahau 1 -3 |
| 19:00-20:00 | Transfer to Dinner | Hotel Xcaret Mexico La Xentral |
| 19:00-20:30 | Time Off To Cool Off | Hotel Xcaret Mexico |
| 20:30-22:00 | Dinner in Xoximilco | Xoximilco |
| 22:00 a 00:00 | "After Connections " Optional Networking Moment | Hotel Xcaret Mexico Xupes |
Wednesday, November 5, 2025
| Time | Activity | Location |
| 7:00-8:00 | Rule the jungle Activate yourself with this 5K race. | Hotel Xcaret Mexico Lobby Appointment Casa Cielo |
| 7:00 -9:00 | Breakfast for Guests Hotel Xcaret Mexico | Hotel Xcaret Mexico Restaurante la Xentral or Restaurante Mercado La Merced |
| 9:00-11:00 | Xitas de Negocios Round 3 | Hotel Xcaret Mexico Xentro de Convenciones Salón Ahau 1 -3 |
| 11:00 a 11:05 | Break - Activation AMTRAD | Hotel Xcaret Mexico Xentro de Convenciones Salón Ahau 5 |
| 11:10-12:00 | Who Said Impossible? Ednovi the Mentalist Brave Speaker | Hotel Xcaret Mexico Xentro de Convenciones Salón Ahau 5 |
| 12:00-14:00 | Xitas de Negocios Round 4 | Hotel Xcaret Mexico Xentro de Convenciones Salón Ahau 1 -3 |
| 14:00-15:30 | Networking Lunch | Hotel Xcaret Mexico Dine Around |
| 15:30-17:00 | "Welcome to our Vision " WMF 2026 | Hotel Xcaret Mexico Xentro de Convenciones Salón Ahau 5 |
| 17:00- 18:00 | Orchestrating By Michael Smith | Hotel Xcaret Mexico Xentro de Convenciones Salón Ahau 5 |
| 18:00-20:00 | Time Off To Cool Off | Hotel Xcaret Mexico |
| 20:30-22:00 | Networking Dine Around Get to know the gastronomic offer of Hotel Xcaret Mexico. | Hotel Xcaret Mexico Dine Around |
| 22:00-0:00 | "After Closing" Optional Networking Moment | Hotel Xcaret Mexico Xupes |
Thursday, November 6, 2025
| Time | Activity | Location |
| 7:00 - 11:00 | Breakfast for Guests Hotel Xcaret Mexico | Hotel Xcaret Mexico Restaurante la Xentral or Restaurante Mercado La Merced |
| 7:00-12:00. | Official Check Out Delivery of all rooms | Hotel Xcaret Mexico Lobby Casa Cielo |
| GENERAL | ||
| 8:00-9:00 | Scouting Hotel Xcaret Mexico (Optional) | Hotel Xcaret Mexico Lobby Casa Cielo |
| 8:00-9:00 | Scouting Hotel Xcaret Arte (Optional) | Hotel Xcaret Mexico Lobby Casa Cielo |
| 10:00-11:00 | Scouting La Casa de la Playa (Optional) | Hotel Xcaret Mexico Lobby |
| All day | Airport Transfer Must be booked at the hotel front desk one night before Departures every hour to the airport *If you have to be 2 or 3 hours before the departure of your flight at airport, you must calculate 1 hour of travel time from the hotel to the airport. *The Xcaret Shuttle leaves every hour to the airport. | Hotel Xcaret Mexico Lobby Casa Cielo |
OUR HOST HOTEL
HOTEL XCARET MEXICO
Hotel Xcaret Mexico is a unique multigenerational destination that celebrates the best of Mexico through a lodging experience with signature cuisine, wellness with Mayan roots and activities designed for all ages. Its All-Fun Inclusive® concept includes access to natural and cultural parks, turning each stay into an unforgettable adventure. Every corner is designed to connect with nature, culture and the senses. A place where sharing is lived to the fullest
WANT TO KNOW MORE
VIDEO INVITATION
GALLERY
PARTNERS
FUTURE LEADERS FORUM
FUTURE LEADERS FORUM
FUTURE LEADERS FORUM
ENTERTAINMENT
LIGHTNING
DECORATION
DECORATION
OFFICIAL EVENT SIMULTANEOUS TRANSLATION
LUNCH DAY 2
LUNCH DAY 2
AUDIO AND VIDEO PLENARY SESSIONS
GOLF FOR FUN
WELCOME DINNER GOLFERS
OFFICIAL AIRLINE
DMC OFFICIAL
HOST HOTEL
HOST DESTINATION
MEDIA PARTNERS
BUSINESS PARTNERS
