OUR HISTORY

It all began with a dream, an idea. The idea of being able to bring together every great leader in a single place, in order to share, collaborate and develop the events industry from different vantage points.

The first version of WMF was organized in accordance with this dream in 2013 in the Maya Riviera and, ever since, our platform has grown and evolved with industry demands, becoming what it is today: a unique and exclusive event for doing business on an international scale.

With 7 different WMF versions —2 domestic WMF summits and 1 international WMF summit— under the Sustainability motto, our event is nowadays one of the yearly events with the highest attendance of buyers and vendors in the events industry in the Americas.

Our history in numbers
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BUYERS
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VENDORS
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EFFECTIVE BUSINESS APPOINTMENTS
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SPEAKERS
OUR DNA

Going back to our science lessons in school, DNA are molecules inside cells, that contain specific genetic information for every living being; in other words, DNA is what makes us unique in the world.

WMF has adopted this idea, where our DNA reflects what we are as an organization, making us unique, but we also go beyond that idea: it also reflects what we want and what we think.

THIS IS OUR DNA
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This DNA is not merely a figure of speech: in each version of WMF it becomes a reality, thanks to the collaborative work of many people in planning and executing the event, although those attending the event are also responsible for making it tangible.
From Passion For Meetings to…

In 2018, we began giving a different touch to our events, making them revolve around concepts that evolve year after year until we reach 2024, when our organization will turn 10.

But it is not only a concept; each event adds and contributes to the history of the WMF and in 2024 the concept that will have resulted from all these contributions will be revealed. Up until now, this is what we have achieved

So far, this is what we have done:
2018
PASSION FOR MEETINGS
Because all of us who are a part of this industry are completely in love with and passionate about it.
2019
MARVELOUS MEETINGS
Magic makes us believe that what is impossible may become possible; that is our industry, one in which magic makes unimaginable things possible.
2020
BEYOND MEETINGS
Together, we can reach further, more rapidly and achieve greater impacts. Beyond Meetings will break paradigms…
PURPOSE

At WMF, we have a deep belief in the transforming power of the events industry. Greatest achievements have happened when people get together with passion and a sense of purpose and this what the industry does every day. But, just as we have the power to bring people together, this also entails great responsibility.

For this reason, we at WMF put out a call to action, so that each of our participants may become an agent for change through the various initiatives we implement at our events.

From the inclusion of people with disabilities in our events through the WMF Foundation, to specific actions against climate change and for the development of children, the WMF is committed to building a better world. It is not about the future: it is about today, about now.

Since we started out, we have promoted the construction of a better industry. For this reason, year after year we have brought together different actors for the purpose of generating the following commitments with the global events industry.

So far, this is what we have done:
2013

The Event Industry Council comes to Latin America.
2014

We play an active part of the Meetings Means Business (MMB) coalition for Latin America.
2015

Proposal to create the Global Meetings Industry Day.
2016

Safety pillars for events.
2017

WMF represents The Iceberg Project for Latin America.
2018

The World Meetings Forum Foundation is created.
2019

First version of the WMF Sustainable Edition and incorporation of a new strategic pillar: PURPOSE.
our team

Passionate, music-loving, fun and always fully committed to our industry. This is the team that, among all the craziness and laughter, makes things happen.


RAFAEL HERNÁNDEZ
CHAIRMAN

LINDA GARZÓN ROCHA
EXECUTIVE DIRECTOR

ANAHÍ GELISTA
OPERATIONS CORDINATOR

LUCERO LÓPEZ
Director of Strategic Projects

SERGIO FERNÁNDEZ PONS
Hosted Buyers Coordinator

ALEXANDRA GONZÁLEZ
Design

DIANA VELÁZQUEZ
Digital Creative

CARLOS ALBERTO RUIZ
LOGISTICS CHIEF

ALMA HUERTA
Income

GRISELLE LUNA
Administration

MARVELINO
EXECUTIVE AMBASSADOR
Advising Committee

Together, we will always be stronger. We know success is inevitable when we open the doors to new points of view that help us build a better organization each day.
We introduce and heartily thank our advising committee.

LILIANA CABRERA
DIRECTOR 4F CORPORATIVO
CARLOS PÉREZ
DIRECTOR 4F CORPORATIVO
EDUARDO CHAILLO
GLOBAL GENERAL MANAGER LATAM
MARITZ GLOBAL EVENTS
ARACELI RAMOS
PR MANAGER, CASA CUERVO
JUAN CARLOS LOZANO
GENERAL DIRECTOR CREATIVIDAD
JUAN PABLO RIOS
DIRECTOR GENERAL SAC
FRANCISCO CACHAFEIRO
CEO CORAD